Spotify is becoming a member of the Web3 ranks with the revelation that it’s testing one thing referred to as “token-enabled playlists,” which permit holders of particular NFTs to entry distinctive curated playlists on the service.
It is an attention-grabbing transfer that ties Spotify into the burgeoning world of Web3 and cryptocurrencies and provides sure NFT holders another excuse to hunt out particular collections.
Spotify Checks NFT-Locked Curated Playlists
You may be forgiven for being a little bit skeptical in regards to the thought of locking unique Spotify playlists behind the requirement to personal a selected non-fungible token. In any case, regardless of their potential, NFTs are nonetheless extremely area of interest.
However now, Spotify has partnered with a number of NFT initiatives to check out NFT and Web3 integration on the music streaming platform. The NFT initiatives signed as much as Spotify embrace:
- Overlord, a gaming and leisure model
- Kingship, a metaverse band
- Fluf, an ecosystem of NFT characters and collectibles
- Moonbirds, a set of NFT-bird profile footage
How Do Spotify’s Web3 NFT Curated Playlists Work?
Every NFT challenge has curated a novel playlist. The playlist stays locked until you try to entry it utilizing a hyperlink supplied by the NFT challenge. Whenever you click on the hyperlink, it validates the possession of the challenge NFT in your Web3 pockets (you should use a Web3 pockets like MetaMask), connects it to Spotify, and accesses the NFT-locked playlist.
A tweet from NFTX (one other NFT challenge) lead developer, Apoorv Lathey, illustrated the Spotify NFT playlist course of and the steps required to unlock the NFT challenge curated music expertise.
So, sure, to make use of Spotify’s NFT-locked playlists, you have to a Web3 pockets.
This Is not Spotify’s First NFT Integration, and It Will not Be Its Final
In 2022, Spotify launched a brief trial for a choose group of artists, permitting them to promote NFTs direct from their Spotify account pages. The challenge did not final lengthy, however it exhibits that Spotify has some urge for food for Web3 and NFT integrations on its platform.
Whereas the concept of locking playlists behind an NFT is attention-grabbing, it is also essential to notice that the NFT initiatives aren’t importing distinctive music to Spotify that’s out of attain for normal customers. For instance, the Kingship metaverse band’s Spotify playlist consists of tracks akin to Missy Elliott and Led Zeppelin, which you’ll be able to go and take heed to proper now with out proudly owning an NFT.
However do not rule out nearer integrations like this sooner or later. In any case, NFT initiatives are at all times seeking to make their NFTs stand out from the gang, and a totally distinctive audio expertise on Spotify may very well be simply the ticket.
